Logo & identity design for brand Sarah et George

Process

For this project, we had to design complete logo and brand identity design for a luxury bedding company in UK. The client wanted a very luxurious, clean, creative and crisp logo for their luxury bedding company.

This project required us to create various concepts with different levels of creativity where in one of the concepts, we have typographed “e” and “t” with the concept of negative space in such a way that they look like a bed with two pillows at the center of Sarah and George to symbolize bed for their bedding brand. Multiple options were created for the client to choose from.

Services

  • Logo design
  • Label design
  • Brand identity design

Industry

  • Luxury bedding

Client works